Create your Purpose.
Define your Vision.
Turn up the Positive Energy!
Meet Brenda
Brenda Morris is a seasoned executive, advisor, board director, and transformational coach who helps high-performing leaders design the next and best chapter of their professional and personal lives. Drawing from decades of experience as a CFO, COO, Interim CEO, and Board Chair for some of the most recognized brands in CPG, retail, wellness, food, and lifestyle industries, Brenda brings a uniquely grounded yet inspiring approach to leadership growth and life design.
As an NACD Top 50 Director and current board member for Boot Barn (NYSE: BOOT) and iHerb, Brenda has navigated organizations through IPOs, mergers, investigations, and global expansions. What sets her apart is her ability to blend the discipline of corporate governance with the empathy of a trusted mentor, creating a safe space for leaders to examine where they are, define where they want to go, and design the strategies to get there.
Through her Design Yourself Best Life program, Brenda guides executives and C-suite leaders to reconnect with purpose, elevate self-awareness, and realign success with joy, health, and meaning. Her clients learn to translate business excellence into personal fulfillment, building lives and careers that reflect who they are at their core. Focused on strengths and competencies, Brenda prepares her clients for the next level of professional and personal success through her coaching techniques.
Executive and Board Leadership
Director and Audit Committee Chair for Boot Barn Holdings (NYSE: BOOT)
Former Lead Independent Director and Audit Committee Chair for Xponential Fitness (NYSE: XPOF)
Director for the National Association of Corporate Directors, Pacific Southwest Chapter
Director and Audit Committee Chair for iHerb
Former Director for Duluth Trading Company (NASDAQ: DLTH) and Ideal Image
Partner at C-Suite Financial Partners
CFO, 5.11 Tactical
CFO, Love Culture Inc.
CFO, Icicle Seafoods Inc.
COO/CFO, iFloor Inc.
CFO, Zumiez
CFO, K2 Sports
Design Your Best Life Coaching
Brenda helps executives and high-performing professionals create purposeful transitions and design fulfilling next chapters. Her signature 3-month program provides clarity on what's next, builds executable life plans rooted in strengths and values, and creates ongoing accountability for long-term success.
Guiding Philosophy/Approach
Brenda's approach is rooted in the belief that designing your best life isn't a one-time event. It's a continuous process of refreshing where you are, renewing your strategies, and reviewing your progress to ensure your plan adapts as life evolves.
Review
Renew
Refresh
Credentials and Education
CPA, CMA, CGMA, MBA
NACD Directorship Certification®
CERT Certificate in Cybersecurity Oversight
Bachelor’s Degree in Business and Accounting from Pacific Lutheran University
MBA from Seattle University
